OUR TEAM

NADIA ZAAL

Founder & CEO

Nadia Zaal is a remarkable Emirati entrepreneur who has left an indelible mark on the real estate and hospitality industry, named by ‘Forbes as the 100 Most Powerful Women’ in the Middle East. As the co-founder of Zaya Group, a boutique developer specialising in high-end real estate development and hospitality, Nadia was instrumental in developing the iconic Nurai Island. Her passion for sustainability is evident in the project as it features the region’s first floating solar plant, public solar lighting, and electric buggies for transportation. The innovative ‘green carpet’ concept is another example of Nadia’s vision and mission to create sustainable luxury real estate.

Nadia’s expertise in the field of real estate and hospitality was further solidified when she became the CEO of Al Barari Group. Here, Nadia was the driving force behind the creation of the Al Barari project, which was designed to target the premium segment of the real estate market while focusing on sustainability and eco-conservation. Al Barari is known as the region's lowest-density lush microclimate community. Nadia’s attention to detail is reflected in the ample community spaces, the focus on greening practices, and the recycling of grey water and green waste for composting.

RECOGNITIONS

Women in Leadership Award in 2018

Arab Women Award for Business in 2019

Business Innovator Award in 2022

Forbes 100 Most Powerful Businesswomen 2023

Forbes Top 100 Travel & Tourism Leaders 2023

ADIB MOUKHEIBER

CEO - Hospitality

Adib has over 25 years of experience in hospitality and hotel management. In addition to his role at Al Barari, He is the General Manager of the award Winning Zaya Nurai Island, Abu Dhabi’s most celebrated exclusive private island resort. Prior to joining Al Barari in 2016, Adib spent 6 years in multiple managerial positions at Hotel President Wilson, a Starwood Luxury Collection property in Geneva where he increase revenue at an average of 10 million euros a year. He also managed the openings of 3 hotels in Lebanon including Le Royal, Grand Hills and Bristol Beirut.

GHASSAN SAROUFIM

CEO - Real Estate

As a 20 plus years Business Development veteran and head of the entire sales department at Al Barari, Gus directs and leads all activities related to sales strategies, and managing sales targets.

With Entrepreneurial and Creative thinking Gus was able to grow sales rapidly with effective team working, cross-functional collaboration and being able to align team’s performance with company’s sales goals.

As a problem solver, he identified challenges and hindrances both internally and externally, along with sales opportunities, and was able to use his keen problem-solving skills to resolve them.

And as an agent of change he is always able to work within a dynamic environment leading strategic change tuned to the needs of customers with the ability to efficiently and effectively interact with them. He is a relationship builder providing value and helping customers win.

MURTUZA UNCHWANIWALA

Chief Financial Officer

Murtuza is a strategic finance and accounting professional who brings over 20 years of experience in multi-industry exposure with specialization in Hospitality, Real Estate

and Retail. His strengths involve financial planning, significant investment decisions, making strategies and managing finance activities including budgeting, forecasting, and mitigating financial risks for sustainable

growth. He has been actively involved in fund raising projects for real estate and hospitality companies in Middle East.